Biography
Bernadette is the Digital Professionalism and Social Media Lead at King¹s College University, and has 24 years in various professional roles from Midwife to Training Development Manager and Year Lead at a Medical School. She initiated the teaching of Digital Professionalism at King¹s College London and was the driver for the adoption of this training across the College from Medicine and Dentistry to Law. She spearheaded the creation, evolution and evaluation of KINSHIP, King¹s internal social network. A social media super user and an accomplished blogger, Bernadette has worked extensively with prestigious brands, PR agencies and the private sector. Her satirical blog resulted in a column in The Telegraph in 2008, the blog was nominated as one of the Top 50 websites for parents by the Independent in 2008 and she was nominated as one of the Top 40 Bloggers Who Really Matter by The Times in 2010. She contributes on issues around social media at The Huffington Post and The Guardian
Abstract
Digital Professionalism, it’s all about employability
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